Marketing Communications Ink

Putting Words, Images and Ideas to Work

The Challenger Explosion … The First Gulf War … 9/11. Where Were You When You Heard the News?

  There’s a story my mother used to tell about the day she heard that President Kennedy had been shot and what happened when she conveyed that news to the … Continue reading

January 10, 2016 · Leave a comment

Great Example of Newsjacking, And It Started with Glow In the Dark Toilets!

Feb. 13, 2014 — KOHLER® has just introduced a product that you probably never envisioned — a toilet with glow-in-the-dark seat. It glows a soft neon blue for those midnight … Continue reading

February 13, 2014 · 2 Comments

Hamburger Meat Grown in the Lab from Cow Stem Cells.

Test tube babies. The idea was shocking at the time. Today, I heard about a new shocking concept. Lab-grown hamburger. Cultured from cow stem cells. I’ve heard it said that … Continue reading

August 5, 2013 · Leave a comment

Lawyers Suing Other Lawyers, Benefitting… You Guessed It… Lawyers!

$5.5 Million Dollar Class Action Settlement. So, I was flipping through a magazine the other day, and tucked on a half-page ad, all the way at the back of the … Continue reading

July 20, 2013 · Leave a comment

Polar Bears Are Left Handed, And Other Articles That Caught My Eye

A roundup of the weird and wonderful. Polar Bears are left handed. Why we like creating and watching cat videos and how it applies to branding. 7 Tips for Highly Sustainable Leaders. The Internet of Everything (IoT). Weird science – fecal transplants to bioengineered veins.

June 14, 2013 · 2 Comments

2013 Doodle 4 Google Kids Contest Winner Announced

Hurry! Today only, for 24 hours, you can view the 2013 Kids Doodle for Google (Doodle 4 Google) winning entry, live on the US Google home page at http://www.Google.com.

May 23, 2013 · Leave a comment

The Doors Keyboardist Ray Manzarek Gone But Not Forgotten

Yesterday, keyboardist and founding member of The Doors, Ray Manzarek died at age 74. I’m resurrecting, “In Music, Give the Fans Innovation or What They Want to Hear…?” as a tribute to Ray.

May 22, 2013 · 2 Comments

How Sales and Finance Can Work Together for Better Bottom Line Profits

Here’s a link to a fascinating Q&A interview of CFO Armen Miamidian on how sales and finance can work together to improve bottom-line profits.

April 19, 2013 · Leave a comment

“Gangnam Style” Viral Video Parodies Life After Hurricane Sandy

A parody of the viral video “Gangnam Style”, poking fun at life without power after Hurricane Sandy. This LIPA version Gangnam Style video also went viral. Watch it here.

November 20, 2012 · Leave a comment

Telecommunications 101 – How to Stay Connected When Power Is Out

Telecommunications tips for business and home. Surviving a power outage, hurricane or super storm. From tech gadgets and cloud technology to Facebook, land lines and more.

November 17, 2012 · 1 Comment

Helpful Resources for Those Affected by Hurricane Sandy

To all those affected by Hurricane Sandy, I thought I’d share some information that may help those in need, after last week’s devastating storm.

November 7, 2012 · 3 Comments

Seriously Hilarious Science … And the 2012 Award for Most Improbable Research Goes To…

Ig Nobel Prizes honor achievements that first make people laugh, and then make them think. The kind of research that makes you wonder why the study was undertaken in the first place…

September 26, 2012 · Leave a comment

Turn A Negative Into a Positive PR Opportunity.

Not suing your customers is pretty much a given. But, I just read about a casino suing its customers for winning! Are you kidding me? Here’s what they should have done…

September 12, 2012 · 2 Comments

Twitter, Meaningless Stats, and a Funny Video from Stephen Colbert

I have to admit, I’m not on the Twitter bandwagon, yet… or a big Stephen Colbert fan. But, when I saw his video mocking the meaningless Twitter numbers, I just had to share.

September 8, 2012 · Leave a comment

A Virus That Kills Cancer: The Cure That’s Waiting in the Cold

Aug. 31, 2o12 – For this, my first entry of “Ripped from the Headlines,” a new section where I plan to drop in interesting, funny, noteworthy or just curious stories … Continue reading

September 1, 2012 · 1 Comment